We have been developing in Magento commerce and using it for your own retail for a year now too. We often are asked about Magento Commerce and why we recommend it as a good online store technology.
So, why use Magento as your online store?
In summary, I think there are 4 main advantages in developing a website in Magento:
Magento has some awesome elements ‘out of the box’. Most store proprietors nowadays need innovation that is far reaching and simple to utilize. Magento possesses all the necessary qualities. Extraordinary elements are incorporated into the free group version, such as:
- Multi-store/mall feature
- Email lists
- Compare products
- Bundle/Grouped/Digital products & more
- CMS system for static pages
- Good SEO performance
- Advanced searching
- Layered/Filter navigation
and much more.
We have used all of these technologies in our own installations, as well as client installations. Most features are really good, and the ability to run multiple stores (with same or different inventory) from one database, with completely different ‘skins’ if you want, is fantastic.
API & Integration:
The API is how programmers interface another app with Magento. Magento has a sophisticated and extendable API allowing it to be connected with many another app (both web applications and standalone).
Such As, you can connect Magento to a number of external accounting systems, email list management devices, ERP systems and much.
This gives Magento a great deal of flexibility to grow with your business. It can be integrated tightly with other inventory/order/customer systems and made to work seamlessly.
Magento code structure:
Magento has some awesome components ‘out of the container’. Most store proprietors nowadays need innovation that is thorough and simple to utilize. Magento possesses all the necessary qualities. Extraordinary components are incorporated into the free group version, for example,
Magento has been composed extremely well from the start. There is an unmistakable qualification between “center” code and group/outsider code. This implies you can introduce different expansions and modules without dread of affecting Magento redesigns in future or breaking how your site looks.
This structure has been necessary in enabling Magento Commerce to develop as quickly as it has the world over and is an extraordinary motivation to utilize Magento. Many individuals running more seasoned open source online business programming is moving up to Magento.
Community & Professional Support: Magento has an extremely dynamic group, both of clients and designers, a large portion of whom are Magento specialists. There are as of now a colossal number of expansions that have been worked for Magento, both free and business, enabling you to update your store in any number of routes with a vast assortment of outsider administrations and frameworks.
If you have problems, chances are there is a bunch of users willing to help in forums or professional developers available with the skills to get the job done.
This is only a brief summary of why I think Magento is a great technology to develop online stores in. The community edition is free to download and utilize, there is heaps of code out there to extend it, and it has a strong API to allow you to integrate the store into your business processes as you grow.